Twitter Announces New Business Model – Commerce? #FortuneTech (VIDEO)

| Jul 20, 2011

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Twitter CEO Dick Costolo discusses company’s business model: Commerce? at Fortune’s Brainstorm Tech Conference in Aspen, CO.

Costolo covered the typical advertising opportunities before moving to what we’ve all seen on Twitter – a way for businesses to move unsold inventory.  From game tickets to t-shirts.  The trick will be inserting themselves into the transactions without creating friction, let alone a barrier in the free-wheeling universe of Twitter.

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