For all the attention paid to the differences between the music developer and rights-holder communities, it’s easy to forget the one thing both share - a love of music.
The same passion that drives artists to create music is what drives developers to create applications and services. One uses notes, the other code. Yet there’s no question that there are serious rifts between these communities. Debates over licensing, business models and even features dominate today’s news, blogs and industry events.
Here, at Billboard’s FutureSound, we will not spend our time pointing fingers, looking backwards or rehashing the same tired clichés. At FutureSound, the focus will be on finding solutions, common ground, and defining the future opportunity of the digital music market for the artist, entrepreneur and rights-holder alike. We will have both sides at the table and focus conversation with a goal towards results-oriented recommendations that Billboard will ultimately run as a cover story.
In addition to the conference, Billboard will also be inviting installations of next generation platforms and music products to create an exciting backdrop for the day’s discussions. And FutureSound will close with an unparalleled music experience on the second night, consistent with the theme of the conference: who and what is next?
Billboard FutureSound 2011 will be held at TERRA in San Francisco on November 17-18, 2011. Rooms available at the Sheraton Fisherman’s Wharf (host hotel) at a discounted group rate of $169 per night. Special rate is valid until October 16, 2011. Be sure to call and reserve a room as space is limited. Call (415) 362-5500 & be sure to mention the Billboard FutureSound Conference!
511 Harrison Street
San Francisco, CA 94105
The FutureSound Approach
Any conference focusing on solutions needs to first define the problems. At FutureSound, we’ll address the following issues:
• The Challenges of Entrepreneurship
• Music Licensing
• Leveraging the Social Web
These will be the themes of the conference, with each receiving dedicated Keynotes, Solution Sessions, and Workshop Roundtables, all of which will inform a feature package to appear in a future issue of Billboard magazine outlining the recommendations of both participants and attendees.
The Keynote sessions will feature high-level insights from the leading visionaries in both the music and developer communities, as well as influential venture capitalists and investors, and the artists pioneering the integration of technology, music and business. Solution Sessions will consist of short presentations by today’s innovators offering their specific solutions to the problems at hand with an eye towards achievable goals and realistic changes to how business is done today.