BlogWell Chicago features 8 great case studies on corporate social media from MillerCoors, FedEx, U.S. Cellular, 3M, Kraft Foods, American Family Insurance, Reebok and Aetna. This event is all about how big brands use social media. No agencies, no startups — just big companies sharing what they’ve learned and providing practical, how-to advice on creating great content, earning management buy-in, training employees, engaging fans, and keeping everything ethical and legal. You’ll ask questions, discover new ideas, and learn how to make your social media program phenomenal — all in one fantastic afternoon for just $250. Presented by SocialMedia.org
Communications, marketing and advertising professionals, media buyers, marketing agencies and consultancies, bloggers, journalists, advertising agencies, start-up company executives, researchers, strategists, PR professionals and PR agencies, client-side brand marketers, top advertising executives, industry analysts, digital marketers, entrepreneurs, and all C-level executives.