DMA Agency Winter Executive Briefing 2012

Feb 23-24, 2012 in Hollywood, FL (United States)

The Shifting Competitive Landscape
Photo: DMA Agency Winter Executive Briefing 2012

DMA (Direct Marketing Association) is excited to bring back the DMA Agency Winter Executive Briefing for 2012.  This year’s event addresses “The Shifting Competitive Landscape”.  As more and more companies of all kinds compete to provide measurable marketing services to clients — across all channels — agencies need to adapt and sharpen their competitive edge.  At this annual gathering, top level agency executives will share their experiences and discover how successful agencies are redefining themselves for these times.

Produced by the DMA Agency Council for its members and other senior agency executives only, the DMA Agency Winter Executive Briefing is the event of the year for candid discussions on enhanced operations, improving performance and ROI. For the agency leader to stay competitive, this event is not to be missed.

The DMA Agency Winter Executive Briefing 2012 will take place February 23-24 at the Westin Diplomat Resort & Spa in Hollywood, Florida.

Speakers / Presenters Add Speaker

Event Location

Westin Diplomat Resort & Spa

3555 South Ocean Drive

Hollywood, FL 33019

United States

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Additional Info

The Direct Marketing Association (DMA) is the world’s largest marketing association, leading the way in an ever-changing world of multichannel marketing. Through educating marketers on the latest ideas and technologies, to advocating for the industry in the nation’s capital, to bringing the community together for events and conferences, we’re creating measurable opportunities and real results for our corporate, nonprofit, and individual members. http://newdma.org

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Current Conditions in Hollywood, FL

Hollywood, FL

82° F, Partly Cloudy on May 24, 2012

Humidity: 69%, Wind: NE at 9 mph

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