ESOMAR Qualitative 2012

ESOMAR is the essential organisation for encouraging, advancing and elevating market research worldwide. Since 1948 ESOMAR’s aim has been to promote the value of market and opinion research in effective decision-making.

ESOMAR facilitates an on-going dialogue with its 4,900 members, in over 120 countries, through the promotion of a comprehensive programme of industry specific and thematic conferences, publications and best practice guidelines. ESOMAR also provides ethical guidance and actively promotes self-regulation in partnership with a number of associations across the globe.

All ESOMAR members, as well as their company contact details, are listed in the ESOMAR Members Directory. Members agree to abide by the ICC/ESOMAR International Code on Market and Social Research, which has been jointly drafted by ESOMAR and the International Chamber of Commerce and is endorsed by the major national and international professional bodies around the world. http://www.esomar.org