PMA@CES 2012

PMA@CES is the overall presence of PMA at the 2012 International CES. As part of that presence, DIMA (Digital Imaging Marketing Association) will host its annual preshow conference at Bally’s Las Vegas January 8-9, 2012. The 2012 International CES®, which runs Tuesday, January 10 - Friday, January 13, 2012, will include PMA@CES conference sessions, the PMA@CES Exhibits plus other events, all taking place at The Venetian. This space is attached to the Sands Expo and Convention Center, but is officially considered The Venetian.

With the convergence of digital imaging and consumer electronics, PMA has decided to move the show to the International CES for several reasons:

•  The traditional photo market that PMA serves has a need to look into new products and services outside the strictly photo market to offer their customers. CES is the ideal venue for such products.

•  PMA@CES will bring a breadth and depth of photo-specific products and services that CES attendees would not have otherwise been able to experience.

•  PMA and CES have enjoyed a close relationship over the years as this convergence has taken place, and believe now is the best time to combine our efforts to bring the ultimate event in photo to the ultimate event in consumer electronics.