PSPA/SPAA 2012

“Those of us working in sports photography as a career are hungry for information and embrace the opportunity to exchange ideas with fellow industry colleagues,” says Tom Hayes, Visual Image Photography Inc., Cedarburg, Wis., and chairperson, SPAA committee. “We are going to have a focused group of photographers and vendors meeting together, networking, and figuring out together how to make our respective businesses and industries prosper.”

The event includes two days of top notch presenters in the industry including Haim Ariav, Will Crockett, Ed Monahan, and Dave Stock.

PSPA/SPAA 2012 will feature four tracks: Sports, Sales & Marketing, Photography, Business Management, Posing & Lighting.

Track Topics:

Sales & Marketing
•  Converting Capture Images to Products and Profits
•  Understand our Competition and our Customers-keep our client base and growing it.
•  New Products, New Sales, New Profits
•  Winning sales strategies to schools and parents!
Business Management
•  Latest information/updates on HR and Employment issues
•  Best Business Practices managing your business
•  Product versus Commission

Technology
•  E-Commerce-how to make a profit
•  Panel Experts to answer critical Year Book issues
•  Latest network/storage information
•  Software Panel Experts addressing the latest changes in the industry

Posing, Lighting & More
•  Video and how to market it to the Moms
•  School Sports/more revenues
•  Understanding and capitalizing on the Senior segment
•  Ultimate Senior Portrait Experience
•  Latest Green Screen revenue generating ideas

*additional fees apply to attend Weddiing Photography Trade Show (WPPI) 2012 education and events.

PSPA/SPAA 2012 is being held February 17-19 at The Renaissance in Las Vegas, Nevada.