Photo: John Battelle

John Battelle is an entrepreneur, journalist, professor and author who has founded or co-founded scores of online, conference, magazine, and other media businesses.

In addition to his work at Federated Media, Battelle continues to serve as the Executive Producer and Program Chair of the Web 2 Summit, as well as “band manager” with Battelle maintains Searchblog, an ongoing daily site which covers the intersection of media, technology, and culture at

Previously, Battelle occupied the Bloomberg chair in Business Journalism for the Graduate School of Journalism at the University of California, Berkeley. He was Chairman and CEO of Standard Media International (SMI), publisher of The Industry Standard and Prior to that, he was a co-founding editor of Wired magazine and Wired Ventures.

In 2005 Battelle authored The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Penguin/Portfolio), an international bestseller published in more than 25 languages. He is an expert in the field of media and technology, and has appeared on many national and international news channels such as CBS, BBC, CNN, PBS, Discovery, and CNBC.

Battelle was a founding Board member of the Online Publishers Association and currently sits on the board of the Interactive Advertising Bureau, and the Board of his children’s school.

Honors and awards include: “Global Leader for Tomorrow” and “Young Global Leader” by the World Economic Forum in Davos, Switzerland; finalist rank in the “Entrepreneur of the Year” competition by Ernst & Young; “Innovator – One of Ten Best Marketers in the Business”by Advertising Age; and one of the “Most Important People on The Web” by PCWorld. Battelle holds bachelor’s and master’s degrees in Journalism from the University of California, Berkeley.

Founder/Chair, Federated Media, Owner, BattelleMedia, Program Chair, Web 2.0, Author, The Search

All Appearances (in reverse date order)

  1. Mar 26 2014

    ad:tech San Francisco 2014

    The Event for Digital Marketing and Advertising!

    ad:tech San Francisco 2014 is the place to be if you want to be immersed in the world of digital marketing ad:tech is the leading digital marketing event for 8,500+ marketing and technology professionals from all over the world – a marketplace…

  2. Mar 17 2014

    Pubcon New Orleans 2014

    You asked for it, and we listened. Pubcon, the search marketing event of the year, is excited to return to The Big Easy

    Pubcon New Orleans 2014, the premier social media and optimization conference and expo, will hold its multi-track New Orleans event at the New Orleans Convention Center. Pubcon New Orleans 2014, supported by the industry's leading businesses,…

  3. May 21 2013

    CM Summit

    The Must-Attend, Rapid-Fire Experience
    In New York, NY (United States)

    The Conversational Marketing Summit is the must-attend, rapid-fire content experience for senior brand marketers, agencies, tech and media executives. The executive conference in it’s seventh year is hand-curated and produced by John Battelle,…

  4. Nov 13 2012

    “Content marketing” is the new black as brands become publishers, and media companies are testing new models for distribution. Join Federated Media at Signal Los Angeles as they try to make sense of this crowded field through launches and lessons…

  5. Sep 11 2012

    Signal Chicago 2012

    Mapping Marketing’s Technology and Data Flows

    Through the mass of new data and tools now available, this industry is built on accurate measurement of how digital marketing for brands are performing. But now that marketing has become multi-dimensional, how does one create measureable content-driven…

Additional Info about John Battelle

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