Photo: Peter Shankman
BIO

An entrepreneur, author, speaker, and worldwide connector, Peter is recognized nationally and globally for radically new ways of thinking about Social Media, PR, Marketing, Advertising, creativity, and just about everything else.

PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Peter Shankman is a spectacular example of what happens when you merge the power of pure creativity with Attention Deficit Hyperactivity Disorder (ADHD) and a dose of adventure, and make it work to your advantage. An author, entrepreneur, speaker, and worldwide connector, Peter is recognized worldwide for radically new ways of thinking about Customer Service, Social Media, PR, marketing and advertising. Peter is best known for founding Help A Reporter Out, (HARO) which in under a year became the de-facto standard for thousands of journalists looking for sources on deadline, offering them more than 200,000 sources around the world looking to be quoted in the media. HARO is currently the largest free source repository in the world, sending out over 1,500 queries from worldwide media each week. HARO’s tagline, “Everyone is an Expert at Something”, proves over and over again to be true, as thousands of new members join at helpareporter.com each week. In June of 2010, less than two years after Peter started HARO in his apartment, it was acquired by Vocus, Inc. Peter is currently a Principal at Shankman|Honig, a consultancy designed to help corporations, businesses, and retail operations create stellar customer service that resonates in our new “conversation economy,” driving revenue, repeat business, and new customers. Peter is also the founder and CEO of The Geek Factory, Inc., a boutique Social Media, Marketing and PR Strategy firm located in New York City, with clients worldwide. His blog, which he launched in 1995 at http://shankman.com, both comments on and generates news and conversation. Peter’s Customer Service and Social Media clients have included American Express, Sprint, The US Department of Defense, Royal Bank of Canada, Snapple Beverage Group, Saudi Aramco, Foley Hoag, LLP, NASA, Haworth, Walt Disney World, Abercrombie and Kent, The Ad Council, Discovery Networks, New Frontier Media, Napster, Juno, Dream Catcher Destinations Club, Harrah’s Hotels, and many, many others. Peter is the author of three books: Nice Companies Finish First: Why Cutthroat Management is Over, and Collaboration is in, (Palgrave/Macmillan, 2013,) Can We Do That?! Outrageous PR Stunts That Work—And Why Your Company Needs Them (Wiley and Sons, 2006,) and Customer Service: New Rules for a Social Media World (Que Biz-Tech 2010,) and is a frequent keynote speaker and workshop presenter at conferences and tradeshows worldwide, including South By Southwest, Affiliate Summit, BlogWorld, TBEX, The Public Relations Society of America, CTIA, CTAM, CES, PMA, OMMA, Mobile Marketing Asia, and the Direct Marketing Association. Peter sits on the advisory boards of several companies, all visible on the Advising/Investing page, and is honored to sit on the NASA Civilian Advisory Council, appointed to his position by NASA Administrator Charles Bolden. He’s also an angel investor, specializing mostly in very early stage tech and social media companies. A marketing pundit for several national and international news channels, including Fox News, CNN, and MSNBC, Peter is frequently quoted in major media and trade publications, including The New York Times, The Wall Street Journal, The Los Angeles Times, The New York Daily News, The Associated Press, Reuters and USA Today. A proud Boston University graduate, Peter started his career at America Online as a Senior News Editor, helping found the AOL Newsroom and spearheading coverage of the Democratic and Republican 1996 conventions, which marked the first time an online news service covered any major political event. Born and raised in New York City, Peter still resides there with his beautiful wife and daughter, and NASA the Wonder Cat, all of whom consistently deny his repeated requests to relinquish the couch.

Founder and CEO of The Geek Factory, Inc.

All Appearances (in reverse date order)

  1. Apr 23 2014
    spoke

    #ICON14

    The ultimate event for small business success.

    #ICON14, hosted by Infusionsoft, is truly the ultimate event for small business success as it is the largest sales and marketing conference designed exclusively for small businesses. #ICON14 is packed with three days of energizing ideas, winning…

  2. Mar 17 2014
    spoke

    Pubcon New Orleans 2014

    You asked for it, and we listened. Pubcon, the search marketing event of the year, is excited to return to The Big Easy

    Pubcon New Orleans 2014, the premier social media and optimization conference and expo, will hold its multi-track New Orleans event at the New Orleans Convention Center. Pubcon New Orleans 2014, supported by the industry's leading businesses,…

  3. May 15 2013
    spoke

    Interactivity Digital is an event that was designed with the intention of moving the entire digital marketing industry forward by featuring mind-blowing speakers, expert panel discussions, and once in a lifetime networking opportunities. With…

Additional Info about Peter Shankman

Added to Conference Hound 2 years ago.
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