We are racing toward a new reality of a truly virtualised, fully interconnected world. Our progression has been so fast that we have often expended as much energy struggling to keep pace with new technologies as we have considering our strategy. Which is why we should stop and take stock. Clearly today’s marketing strategies must embrace new technologies, but does that mean we should abandon traditional marketing methods altogether? Are there lessons to be learned from the past that can be integrated into today’s digital reality? And if so, how? It’s time to ask yourself: in today’s digital society: are you a tortoise or a hare?
» See the full speaker lineup for iStrategy Global Digital Media Summit - San Francisco 2012
Conference Hound